Herc Platts, Communications Designer

Chalk the cue stick. Check your angles. Call the pocket. Sink the shot. Win the game.

Billiards is a game of precision, creativity and skill. Using a billiard table as a canvas, Hercules (Herc) can create a masterpiece using both form and function. With his “pool shark” abilities, Herc provides Caler&Company precision, creativity and pure skill in designing effective and potent visual communications. Herc has mastered the computer design skills necessary to "run the table," including Illustrator, InDesign and Photoshop.

Through his Bachelor of Fine Arts in Graphic Design and wide range of client design and creative endeavors, Herc has honed his visual communication skills to true professional level. He is the "bridge" from concept to design, expertly integrating thousands of ideas into a single image or logo.

Herc is our “jack-of-all-trades” and rapidly becoming a master of many of them. He is our strong man, our Hercules, when it comes to building web information architecture, organizing complex projects requiring multiple mediums and consistently providing his brand of genius in all he does.

Every communications group could use a Hercules. Name your game. Rack ‘em. Break ‘em. Just don’t expect to hustle Herc; in his mind, he’s designed his perfect game…and already has it won.