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Client key staff was gathered to engage in a series of three
meetings, facilitated by Caler&Company, to create a plan to
launch a new product. Meetings resulted in clearly defined
and prioritized objectives, selling methodology, internal
conditioning, business development opportunities and an
image & awareness program.

Meeting Facilitation

Our objective-driven method of tapping group dynamics to identify priorities and set action plans has helped scores of clients. Jump Start is a direct and effective process for drawing out the creativity of your own team. It gathers information from those you trust, shapes departmental and individual roles and facilitates a cohesive integration on every level of your company. At its essence, it is simply making the most of the resources already at hand.

Objective: Utilize internal resources to analyze, strategize and deploy a plan to economically maximize opportunity for new product launch.
Target Audience: Business Owners, Board Members, Sales Managers, Production Managers, Customer Service
Result: Execution of strategic marketing communications plan that exceeded sales projections in the first year.
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